Strategy, Identity & Web

Manhta

Client
Manhta
Industry
Wellness & Therapy
Services
Brand Strategy
Brand Identity
Website Design & Build
Launch Plan
Social Content
Sales Decks

Manhta is a wellness brand built around therapy and self-discovery. They needed a brand that was ready to launch: a clear strategy, a look of their own and a website to bring people in.

We built the identity around a fluid, hand-drawn M that reads like a path or a breath, set in a deep green with a fresh mint accent. From there we mapped the launch plan and designed the website, social content, sales decks, packaging and merch, so Manhta feels calm and consistent everywhere people meet it.

Manhta logo: a fluid hand-drawn M on deep green, brand identity by SOFIA
Manhta brand portrait with logo, set among green leaves
Manhta packaging box and mailer in green with mint interior
Manhta brand color palette: deep green, mint, sand and off-white
Manhta branded green yoga mat on a concrete floor
Manhta brand graphic applied outdoors in afternoon light
Manhta mint flyer held among leaves
White tee with the Manhta wordmark
Manhta canvas tote bag in green and cream
Manhta billboard on a building facade
Manhta print piece on dry earth reading Viaje hacia adentro
Manhta sales deck on a tablet: Terapias que descubren, datos que transforman
Manhta business cards and stationery
Manhta branded water bottle
Manhta street poster above bike racks

Next

Building a brand that needs to look the part?

SOFIA is a creative and performance marketing studio in Bend, Oregon, working with brands across the US and worldwide on identity, Shopify builds, content and paid media.

Schedule a call Back to SOFIA