Branding & Shopify Website
365 Outdoor Sports
- Client
- 365 Outdoor Sports
- Industry
- Outdoor & Hunting Gear
- Services
- Brand Identity
Logo Design
Shopify Website
Packaging & Merch
Social Content
365 Outdoor Sports sells gear for people who are outside all year: hunting, archery, camping and everything in between. They wanted a brand that felt modern and confident, without leaning on the mountains-and-antlers look every outdoor shop seems to use.
We built a bold 365 mark with cut-out numerals that frame the landscape behind them, paired with a bright palette that stands out on a shelf or a phone screen. Then we carried it into their Shopify store, bags, tees, posters and social templates, so the brand works as hard online as it does in the shop.
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Building a brand that needs to look the part?
SOFIA is a creative and performance marketing studio in Bend, Oregon, working with brands across the US and worldwide on identity, Shopify builds, content and paid media.